Ready to put an end to constantly searching through your diaper bag for what you need? With the Ju Ju Be Better Be Diaper Bag - Royal Envy you'll search no more. A fold-over flap with a slim front pocket and smart magnet closure opens to reveal a large main compartment that is outlined with tons of pockets for all your baby's items. Now, what about your keys, phone, and wallet? Underneath the flap is a quick-access mom pocket that is equipped with additional loops and pockets for all of your belongings. There are two insulated side pockets, a thin back pocket with a changing pad, and an adjustable, memory foam shoulder strap for superior comfort.
Ju-Ju-Be was started by the dynamic duo of diaper bags. Why did they start up a whole new brand? Because despite the great fashion (and even some great features) of the other brands, there were still some things lacking. No one had put to use the latest in technology. No one had successfully acted on the idea that fashion and function aren't mutually exclusive. No one else had delved into the deep realm of microbes and anti-stick coatings. Everyone else says that diaper bags aren't rocket science. Ju-Ju-Be thinks they can be. Along with being a lot of fun.
Ju-Ju-Be supports Breast Cancer Awareness and donates a portion of their bag sales to Breast Cancer Awareness charities.