Dare to be different. Carry the Ju Ju Be Mighty Be Diaper Tote - Sweet Hearts to the beach, the grocery store, or anywhere, and you'll catch some glances. In addition to its bold blue and red heart print, this tote treads its own path by offering simple open storage space rather than a load of crowded pockets. There are a few interior and exterior pockets, but nothing that detracts from the benefits of a spacious interior. Washable, waterproof, and antimicrobial materials make this an excellent, all-purpose tote for any occasion.
Ju-Ju-Be was started by the dynamic duo of diaper bags. Why did they start up a whole new brand? Because despite the great fashion (and even some great features) of the other brands, there were still some things lacking. No one had put to use the latest in technology. No one had successfully acted on the idea that fashion and function aren't mutually exclusive. No one else had delved into the deep realm of microbes and anti-stick coatings. Everyone else says that diaper bags aren't rocket science. Ju-Ju-Be thinks they can be. Along with being a lot of fun.
Ju-Ju-Be supports Breast Cancer Awareness and donates a portion of their bag sales to Breast Cancer Awareness charities.