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We went to buy this rug down in old Soho, and we asked about it's name and they said Loloi Lola Shag LL-01 Indoor Area Rug. L-O-L-A Lola. Hand-tufted by Indian craftsman using strands of 100% polyester microfiber, this fun rug is a perfect way to a casual bit of refined taste to any space. This rug features an incredibly soft pile with a high-and-low texture that's offered in a full range of sizes and colors to fit any space.
With a forward-thinking design philosophy, innovative textures, and fresh colors, Loloi Rugs sets the standards for the newest industry trends. Founded in 2004 by Amir Loloi, Loloi Rugs has established itself as an industry pioneer and is committed to designing and hand-crafting the world's most original rugs. Since the company's founding, Loloi has brought its vision to an array of home accents, including pillows and throws. Loloi is proud to have earned the trust and respect of dealers and industry leaders worldwide, winning more awards in the last decade than any other rug company.